BunSoHo NYC - Website Design


Bun Soho is the only 4-star Vietnamese tapas style restaurant in downtown Manhattan. This stylish and delicious eatery located in the heart of Soho has been creating one hit after another to whet appetites. This modern restaurant specializes in Bun (Rice Noodles) and dozens of small plates that will bring you on a culinary journey through Vietnam.

Bun Soho came to Conative Business Inc. to redesign their website to create a high-end, sophisticated branding image, and to motivate new visitors to visit the Bun Soho restaurant to try the great Vietnamese food. Furthermore, Tony Lam, Owner of Bun Soho Restaurant, also want to develop a more robust sponsored search strategy that would increase the number of online reservations.

Website: http://www.chidoanh.com/oldwebsite/bunsohonyc/new/


Design

CBI created a luxury and impressive look and feel for Bun Soho NYC website that creates desire for great food.

The website layout combines with nice color theme & elegant graphic decoration that make the website appealing to food lovers.

The “Lunch Menu”, “Cocktail”, “Drinks”, “Dinner Menu” & “Chief Special” are among the pages that attract the most visits.

Development

Bun Soho NYC has an easy-to-use Content Management System that allows Bun Soho staff to manage Bun Soho Restaurant content quickly.

Besides, Bun Soho NYC has great food & drink menus pages, a photo/video gallery, Press page and Newsletter Signup feature.
Pay-Per-Click Advertising

Conative Business Inc. carried out a highly successful Pay-per-click campaign to promote Bun Soho to local residents and companies. 
CBI did a thorough keyword research to select relevant, high-traffic keywords that can drive potential patrons to Bun Soho NYC via both organic search and paid search. CBI launched a 3-month Google Adwords Pay-per-click campaign that increased the reservation rate to 800% for Bun Soho NYC.
The new Bun Soho NYC website receives a lot of compliments from its visitors and guests for the great look-and-feel and the ease-of-use.

Bun Soho NYC enjoys 1st page ranking in Google for all keywords related to “bun”, a well-known traditional Vietnamese food e.g. “bun”, “bun soho” and “bun soho nyc” that generates a lot of new visits.

The Pay-per-click campaign helps increase the online reservation rate to 800%.


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