Search Engine Optimization

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Author: Kristina Knight ( 03/19/2010 )

If you have display but no search or search but no display chances are your campaigns aren't performing to peak. That, according to new research from digital ad solution firm Eyeblaster. Their report indicates that search is stimulated by properly targeted display ads, especially in the consumer packaged goods category.

Author: Helen Leggatt ( 03/19/2010 )

The search market shrugged off the recession in 2009 and experienced significant growth, according to comScore's latest study.

Author: Andrew Lipsman ( 03/10/2010 )

comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released its monthly comScore qSearch analysis of the U.S. search marketplace. In February 2010, Americans conducted 14.5 billion core searches, with Google Sites accounting for 65.5 percent search market share.

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Learn SEO from Your Spouse

Author: Mike Moran ( 01/06/2010 )

Yes, you really can learn SEO from your spouse. If you're married, you know something about SEO that you might not be putting to use. Think about how you landed your mate. When you do, you'll be learning something about how to do search marketing the right way.

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Creating A #1 Rank in Google

Author: Paul Bliss ( 12/07/2009 )

Impossible, right? Not really worth the time, right? Wrong on both accounts.
Many times while entering phrases into Google, I find a lot of somewhat related sites, but hardly ever anything exact. So why bother on getting these supposedly un-searched terms?
Because there is a perception that having your site in the #1 spot in Google means that your site is an authority on that particular subject. As any experienced user knows, this is most often not the case, but perception is reality.

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