Pay-per-click
5 Secrets to Selecting Highly-Effective SEO Keywords
Author: Michael Mothner ( 06/07/2010 )
How many keywords should you assign to each page on your website--and how should you pick them? An Inc. 500 CEO offers his advice on SEO.
Study: Display ads push search
Author: Kristina Knight ( 03/19/2010 )
If you have display but no search or search but no display chances are your campaigns aren't performing to peak. That, according to new research from digital ad solution firm Eyeblaster. Their report indicates that search is stimulated by properly targeted display ads, especially in the consumer packaged goods category.
comScore: 46% jump in global search market in 2009
Author: Helen Leggatt ( 03/19/2010 )
The search market shrugged off the recession in 2009 and experienced significant growth, according to comScore's latest study.
Keyword Competitor offers daily keyword updates
Author: Kristina Knight ( 03/18/2010 )
Have you ever wondered how the keywords used by your competitors are doing? Wonder no more, thanks to the Keyword Competitor. The platform gives PPC marketers the ability to see what keywords competitors are using and how those keywords stack up against campaigns. The information is offered in real time, giving keyword advertisers a true glimpse of what consumers are and are not responding to.
comScore Releases February 2010 U.S. Search Engine Rankings
Author: Andrew Lipsman ( 03/10/2010 )
comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released its monthly comScore qSearch analysis of the U.S. search marketplace. In February 2010, Americans conducted 14.5 billion core searches, with Google Sites accounting for 65.5 percent search market share.
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